30 demand-moving dates for the Amsterdam hotel market, compiled 2026-07-04 from public sources. 14 are rated high impact. Dates marked "verify" follow the event's recurring pattern but are not yet officially confirmed — check the source before pricing against them.
| Dates | Event | Impact | Where | Source |
|---|---|---|---|---|
| 2026-07-04 → 2026-08-16 | Dutch summer school holidays 2026 (North region incl. Amsterdam) school-break Official government dates for the North region; peak domestic + inbound European leisure season. | high | Citywide | source ↗ |
| 2026-07-11 → 2026-08-02 | Kwaku Summer Festival 2026 festival Confirmed: weekend-based multicultural festival (11-12, 18-19, 25-26 Jul, 1-2 Aug plus Friday concerts). | low | Nelson Mandelapark, Amsterdam Zuidoost | source ↗ |
| 2026-07-25 → 2026-08-08 | WorldPride Amsterdam 2026 (incl. Canal Parade) festival Confirmed: Amsterdam hosts WorldPride 25 Jul-8 Aug 2026; Canal Parade Saturday 1 Aug. Exceptional one-off scale far above a normal Pride year. | high | City centre canals / citywide | source ↗ |
| 2026-07-25 → 2026-07-26 | Milkshake Festival 2026 music Confirmed: queer dance festival across nine stages, coinciding with WorldPride opening weekend. | medium | Westerpark | source ↗ |
| 2026-08-07 → 2026-08-16 | Grachtenfestival (Canal Festival) 2026 music Confirmed: 29th edition of the classical/jazz canal festival, 95+ locations. | medium | Canals / citywide | source ↗ |
| 2026-08-21 → 2026-08-23 | F1 Heineken Dutch Grand Prix 2026 (Zandvoort - Amsterdam spillover) sport Confirmed: final Dutch GP (for now) with first Zandvoort F1 Sprint; large share of race-goers stay in Amsterdam. | high | Circuit Zandvoort (spillover to Amsterdam) | source ↗ |
| 2026-09-11 → 2026-09-14 | IBC 2026 (International Broadcasting Convention) trade-fair Confirmed: 1,300+ exhibitors, ~43,000 trade visitors - Amsterdam's biggest citywide hotel compression of the autumn. | high | RAI Amsterdam | source ↗ |
| 2026-10-10 → 2026-10-18 | Dutch autumn school holiday 2026 (North region) school-break Official government dates; domestic and nearby-European city-break week. | low | Citywide | source ↗ |
| 2026-10-17 → 2026-10-18 | TCS Amsterdam Marathon 2026 sport Confirmed: 7.5k/Kids Run Sat 17 Oct; Platinum Label marathon + half marathon Sun 18 Oct, ~32,000 marathon runners from Olympic Stadium. | high | Olympic Stadium / citywide course | source ↗ |
| 2026-10-21 → 2026-10-25 | Amsterdam Dance Event (ADE) 2026 - 30th anniversary music Confirmed: 30-year anniversary edition; ADE Pro conference 21-24 Oct, 300+ venues, 400,000+ visitors expected. | high | 300+ venues citywide | source ↗ |
| 2026-11-07 | Museumnacht (Museum Night) Amsterdam 2026 civic Confirmed: Saturday 7 Nov 2026, 50+ museums open 19:00-02:00; strong domestic weekend demand. | low | Museums citywide | source ↗ |
| 2026-11-17 → 2026-11-19 | METSTRADE 2026 (marine equipment trade show) trade-fair Confirmed: world's largest leisure-marine equipment show, professionals from 140+ countries; includes The Superyacht Forum. | high | RAI Amsterdam | source ↗ |
| 2026-11-26 → 2027-01-17 | Amsterdam Light Festival 2026-27 (15th edition) festival Confirmed: 26 Nov 2026-17 Jan 2027; sustained winter canal-cruise and city-break driver. | medium | City centre canals | source ↗ |
| 2026-12-19 → 2027-01-03 | Christmas holidays & New Year's Eve compression 2026-27 holiday-compression Dutch Christmas school holidays 19 Dec-3 Jan (official); Christmas markets, museums and NYE (31 Dec) produce the winter's peak leisure compression. | high | Citywide | source ↗ |
| 2027-01-11 → 2027-01-14 | Horecava 2027 (hospitality trade fair) trade-fair Confirmed: Mon 11-Thu 14 Jan 2027; largest Dutch hospitality-industry fair, mostly domestic visitors. | medium | RAI Amsterdam | source ↗ |
| 2027-01-28 → 2027-01-31 | Jumping Amsterdam 2027 (FEI World Cup equestrian) sport Confirmed by organisers: 28-31 Jan 2027 at RAI. | medium | RAI Amsterdam | source ↗ |
| 2027-02-20 → 2027-02-28 | Dutch spring school break 2027 (voorjaarsvakantie, North region) school-break Advisory government dates for the North region. | low | Citywide | source ↗ |
| 2027-03-18 → 2027-05-09 | Keukenhof / tulip season 2027 (day-trip leisure wave) festival Keukenhof open 18 Mar-9 May 2027; peak bloom mid-to-late April. Most visitors base themselves in Amsterdam - the strongest seasonal leisure driver of spring. | high | Lisse (day trips from Amsterdam) | source ↗ |
| 2027-03-26 → 2027-03-28 | DGTL Amsterdam 2027 music Confirmed: 26-28 March 2027 at NDSM Docklands (Easter-adjacent weekend). | medium | NDSM Docklands, Amsterdam Noord | source ↗ |
| 2027-03-28 → 2027-03-29 | Easter weekend 2027 holiday-compression Easter Sunday 28 Mar and Easter Monday 29 Mar 2027 (Dutch public holiday); long-weekend European city-break peak overlapping tulip season. | medium | Citywide | source ↗ |
| 2027-04-24 → 2027-05-05 | Dutch May school holiday 2027 (meivakantie) & Liberation Day school-break Meivakantie 24 Apr-2 May (official advisory dates, North region), extending through Liberation Day 5 May; overlaps King's Day and tulip peak. | medium | Citywide | source ↗ |
| 2027-04-26 → 2027-04-27 | King's Night & King's Day 2027 (Koningsdag) civic Fixed national holiday: King's Night Mon 26 Apr, King's Day Tue 27 Apr 2027 - Europe's biggest street party; city sells out well in advance. | high | Citywide / canals | source ↗ |
| 2027-05-06 → 2027-05-09 | Ascension Day long weekend 2027 holiday-compression Ascension Day Thu 6 May 2027 (public holiday); many Dutch and German visitors bridge to a 4-day weekend. | low | Citywide | source ↗ |
| 2027-05-16 → 2027-05-17 | Whitsun (Pentecost) weekend 2027 holiday-compression Whit Sunday 16 May and Whit Monday 17 May 2027 (Dutch public holiday); 3-day-weekend leisure bump. | low | Citywide | source ↗ |
| 2027-05-25 → 2027-05-26 | PLMA World of Private Label 2027 trade-fair Confirmed: Tue 25-Wed 26 May 2027; 3,200+ exhibiting companies, one of RAI's largest international trade fairs. | high | RAI Amsterdam | source ↗ |
| 2027-06-08 → 2027-06-10 | Money20/20 Europe 2027 conference Confirmed: 8-10 June 2027; Europe's largest fintech conference, high-rate corporate demand. | high | RAI Amsterdam | source ↗ |
| 2027-06-15 → 2027-06-17 | GreenTech Amsterdam 2027 trade-fair Confirmed: 15-17 June 2027; global horticulture-technology fair. | medium | RAI Amsterdam | source ↗ |
| 2027-07-10 → 2027-08-22 | Dutch summer school holidays 2027 (North region incl. Amsterdam) school-break Official government dates for the North region; peak summer leisure season. | high | Citywide | source ↗ |
| 2027-07-31 → 2027-08-08 verify | Pride Amsterdam 2027 festival Recurring pattern: ~9-day Pride ending the first weekend of August, Canal Parade on the first Saturday of August (est. 7 Aug 2027). 2027 dates not yet published; regular-scale edition after WorldPride 2026. | high | City centre canals / citywide | source ↗ |
| 2027-08-27 → 2027-08-29 verify | Mysteryland 2027 (relaunch edition) music Organisers confirmed the festival skips 2026 and returns in 2027 with a new concept; traditionally held the last weekend of August in Haarlemmermeer. Dates estimated from pattern - format, venue and dates TBA. | medium | Haarlemmermeer (near Amsterdam/Schiphol) | source ↗ |
This is the citywide headline layer — the same format your property calendar ($99/year) delivers, plus your neighborhood, your feeder markets' school breaks, negative drivers, and quarterly refreshes.